Performance et Innovation Managériale dans un Monde en Transformation Digitale

Authors

Rachid El Bettioui (ed)
Université Ibn Zohr d’Agadir, Maroc
https://orcid.org/0000-0002-0251-9426
Francisco B. Gil (ed)
Universidade do Algarve, Portugal
https://orcid.org/0000-0001-9646-3015
Oxana Wieland (ed)
University of Minnesota Crookston, USA
https://orcid.org/0009-0008-6659-5592

Keywords:

Digital transformation, Innovation, Organizational performance

Synopsis

Global performance and managerial innovation are undeniably two key concepts in corporate performance and competitiveness. At a time when the world is changing at an ever-accelerating pace under the effects of the digital revolution, redefining economic and organizational rules, managerial innovation is becoming both a necessity and a challenge. The rise of digital technologies such as artificial intelligence, big data, blockchain and cloud computing is turning traditional forms of management on their head, and forcing companies to adapt ever more rapidly and constantly. Against this backdrop, “Performance et innovation manageriale dans un monde en transformation digitale” (Performance and managerial innovation in a world undergoing digital transformation) offers an in-depth look at the new practices and strategies that will enable organizations to thrive in the digital age. The book looks at how companies, institutions and entrepreneurs are reinventing the way they govern, lead and manage human talent to take advantage of the digital revolutions.

ISBN: 978-989-35305-8-0

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Forthcoming

23 March 2025

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Details about this monograph

Co-publisher's ISBN-13 (24)

978-989-35305-8-0